I was writing somewhere else about the most popular picture of all times on Twitter, that of actress and Academy Awards hostess Ellen DeGeneres together with some of Hollywood’s most popular actors (Meryl Streep, Julia Roberts, Kevin Spacey, Brad Pitt et. Al) during last night’s event and how it bested Barack Obama’s picture happily hugging his wife after winning his second presidential election on November 2012. And writing this, I realized that although Twitter is considered “disruptive” and “anti-systemic” its user base is actually much more mainstream than it would like us believe.
I don’t doubt that both the President of the USA and Hollywood’s dream team took the pictures having in mind how they would boost their public image; fair enough but there is no doubt either that they were also expressing their joy about their success, a sentiment perfectly human. And this, combined with their enormous popularity made Twitter’s users re-broadcast these photos millions of times in a few hours. For a medium that has been identified with all kinds of political movements and social action, such a response reveals a much more naïve sensitivity which, personally can’t say that I find disturbing.